For young adults, a good story isn’t enough — it must also carry social significance. The creative community emphasizes the principles of equality, justice, and responsibility, driven by a strong desire to make an impact. Yle Drama’s social media brand, Areena Stories, serves as an incubator, connecting marginalized individuals and communities with expertise.
Executive producer Hyppe Salmi presents Areena Stories genre-defining, low-budget content commissions from young media professionals, emerging production companies, students, and self-taught creators. As a case study in the open lecture is the social media fiction series Kalamaja Blues, originally developed at Midpoint Smash Cut program two years ago and is now featured in the Serial Killer screening.
Speaker: Hyppe Salmi