Michaela Rýgrová, Manager of the Greenfilming.cz project of the Audiovisual Producers’ Association, will answer the titular question and explain the essential terminology. She will outline the context and implications of sustainable behaviour both in front of and behind the camera.
Hana de Goeij, Head of Sustainable Filming and Content at TV Nova, will explain how to approach and work with climate content in various TV formats. The CME television group incorporates principles of sustainability in its processes in the Czech Republic and all other regions where it operates.
The session will conclude with a case study of The King of Šumava: The Phantom of Dark Land miniseries presented by Adam Karásek, Green Captain at Planet A Film.